Social & automation · Facebook Automation

Never miss a message on Facebook again

Automate Messenger and comment conversations, around the clock.

The problem

A lot of local businesses get their first customer inquiry through a Facebook comment or Messenger DM — a slow reply often means a lost customer to a faster competitor.

How it works

Four steps from setup to results

  1. Connect your pageLink your Facebook Business Page in a few clicks.
  2. Set up auto-repliesDefine instant responses for common Messenger questions.
  3. Automate comment-to-DMTurn post and ad comments into private conversations automatically.
  4. Route to your teamHand off complex queries to a human agent seamlessly.
Key features

What’s included

Facebook Automation runs on the same platform as every other product — one set of contacts, one inbox, one set of reports.

  • Messenger auto-responsesInstant answers to FAQs, hours, pricing and location.
  • Comment-to-DM automationConvert public comments into private, sales-ready chats.
  • Lead Ads integrationCapture and respond to Facebook Lead Ad submissions instantly.
  • Business-hours logicShow different automated messages in and out of hours.
  • Human handoff rulesEscalate to a live agent when a conversation needs a person.
Benefits

Why it matters

  • Keeps response times low on a channel many customers use as their first touchpoint.
  • Captures leads generated by ad spend that would otherwise go unanswered.
  • Reduces repetitive manual replies for your team.
Built for
Works with
  • Facebook Business Manager
  • Meta Lead Ads
  • CRM systems
FAQ

Questions, answered

Yes — automation handles routine questions while your team stays fully in control of any conversation.

Yes, it connects directly with Lead Ads and comment-based ad campaigns.

You control the tone and can introduce the assistant clearly, then hand off to a human at any point.

Yes — pair it with Unified Team Inbox to manage every channel in one place.

Turn Facebook comments into customers.